
INSIGHT
We specialize in facilitating market research endeavors within the Southeast Asian (SEA) region, empowering brands to distinguish themselves and thrive amidst the fierce competition spanning multiple markets within this dynamic region. Our collaborative approach entails partnering with brands on comprehensive, full-service SEA market research initiatives, enabling them to forge closer connections with their customer base and launch innovative products and communication strategies that resonate across diverse markets. Additionally, we extend our expertise to organizations seeking fieldwork partnerships, aiding them in reaching the appropriate respondents across various SEA markets.
Operating from our strategic base in Singapore, we conduct exhaustive market research endeavors across the SEA region, enabling clients to unravel the intricacies of each market and devise strategies to expedite growth in their target countries. Our portfolio encompasses diverse ventures, including assisting automotive brands in comprehending vehicle usage trends in Vietnam and collaborating with automotive clients to successfully roll out new product lineups.
We take pride in executing fieldwork across SEA in-house whenever feasible, leveraging our team's linguistic proficiencies to their fullest extent. Our in-house call center boasts extensive reach and coverage, conducting approximately 7,000 interviews annually and enlisting 3,500 participants for qualitative studies. This comprehensive approach equips us to undertake projects targeting both B2B and consumer audiences on behalf of your brand, spanning every corner of the SEA region.